The digital medium has become a center of marketing and promotional activities for all kinds of businesses. There are many ways to market your business digitally. However, the most popular options are email marketing, social media marketing, and paid online advertising through search engines. Here is a quick comparative overview of these three marketing approaches …
The digital medium has transformed into a somewhat intense competitive activity regarding marketing and promotion in the last couple of years. Every business, irrespective of its niche and size, now has to stand out among many competitors. If you are also trying to leverage the online world to promote your business, you can’t just bank …
Despite all the paid promotions on Google and social media platforms, the most visits on the website of any business still come from organic keyword searches and queries of search engines. What does this tell us? It shows that Search Engine Optimization (SEO) and other specialized programs such as Domain Name Optimization remains at the …
SEO 101: The Basics for a Business Entering the Digital Realm Read More »
Amid all the popularity of Pay Per Click ads and social media marketing, email is still the most effective way to promote your business online. Executives, directors, and board members of a company are more likely to read and respond to emails instead of social media posts. For this reason, email marketing is an excellent …
According to many digital marketing experts, an email marketing campaign is only good as the mailing list it uses. Anyone who knows how email marketing works can’t dispute this statement. Besides the persuasive content, it is the quality of an email list that determines how an email marketing campaign would fare in terms of success …
Due to the unprecedented popularity of social media, businesses hope to leverage it as a marketing tool. Many experts announced the eventual demise of email marketing. They believed that social media sites would completely replace the role of emails for promotions and brand building. However, 10 to 12 years later, we are here with email …
In the age of social media, many people who are new to digital marketing don’t consider email as a viable option for online promotions. If you don’t know much about email marketing and want to get the hang of it, read on. This post will give you a quick glimpse into email marketing is, how …
Email Marketing— A Brief Explainer for Beginners Read More »
Email marketing is an efficient and cost-effective way to reach out to a target audience with your products and services. However, one can only make the most of email marketing if you adopt some of its tried and tested best practices. This post will outline six best practices for email marketing to help you achieve …
Nearly everyone in the business sphere wants to know how successful sales teams adapt and execute strategies to enhance performance. Here are the 3 key principles that ensure successful sales performance
The essence of negotiating is talking with another or others to reach an agreement thereby.
